“Last month I was just asking ChatGPT to write emails. Now I’ve built a client onboarding tool, and my team probably thinks I hired a developer.”
VP of Operations
Series B SaaS
3 internal tools shipped
Strategy · Training · Agents — One Revenue System
The AI GTM Strategy That Syncs Your Whole Revenue System
Most AI GTM strategy advice is a list of tools. We look at the revenue system you already run — CRM, call recordings, email, CS — and wire it into one machine: synced, integrated, and visible end to end.
5.0
Rated 5.0 on Trustpilot & Google
The Problem
Every tool in your GTM stack tells a different story.
The CRM says the deal is fine. The call recording says it is dying. Attribution credits a webinar nobody remembers, and CS hears about the churn risk after the renewal call. Between QBRs, leadership is flying blind.
Meanwhile the AI rollout stalled in the shallow end: your reps are using AI to write emails. That is it. The expensive parts — research before the call, practice before the pitch, the follow-up that goes out three days late, the data that feeds your forecast — stay manual.
None of that gets fixed by another platform or a prompt list. It gets fixed by treating go to market AI as a systems problem: sync the tools you have, put an agent layer between them, and train the team on the deals they are working right now.
The Strategy
One revenue system, seeing everything
Synced & Integrated
An agent layer reads and writes across your CRM, call recordings, and email — one update lands everywhere, and nobody re-types anything between systems.
Visible End to End
Deal intel surfaced before the meeting, pipeline truth without the Friday spreadsheet ritual. AI in GTM is worthless if leadership still finds out at the QBR.
Efficient Revenue
Less admin per rep, faster cycles, cleaner handoffs. AI for revenue teams should show up in the numbers you already track — not in a new dashboard nobody opens.
How We Deliver It
Strategy, training, and agents — in that order
01
GTM Strategy Engagement
We map your stack, find where the system leaks time and truth, and hand you a written integration and agent roadmap. Tool consolidation included — most teams run more GTM software than they need.
02
Team Training on Live Pipeline
The adoption layer. Your reps learn on the deals they are working right now — pre-call research, role play on your real objections, follow-ups that actually get sent. Strategy without adoption is a deck.
03
Custom Agent Builds
Deal intelligence, prospect research, CS copilots — built for you and wired to your stack. Fixed scope, and you own everything we ship.
See Custom AI Agent DevelopmentThe Training Layer
Six places AI actually moves a number
This is the AI sales training component of the strategy — AI sales team training built on your real pipeline, your CRM, and the objections your reps hear every week.
Week 1
Pre-Call Research in Two Minutes
Reps stop spending 20 minutes digging through LinkedIn and 10-Ks before a call. They get a briefing on the account, the person, and the likely objection before they dial.
Week 1
Role Play on Your Real Objections
We load your actual objections, not stock ones. Reps practice the call they are about to make, get feedback right away, and can run it again at 11pm without booking a manager.
Week 2
Follow-Ups That Get Sent
The follow-up that never goes out is the most expensive thing in your pipeline. Reps build sequences off their own call notes so the email is written before they leave the meeting.
Week 2
Proposals in an Hour, Not a Day
Proposal drafting wired to your pricing and your past wins. Reps edit instead of starting from a blank page, and deals stop sitting for three days waiting on paperwork.
Week 3
CRM Hygiene Without the Nagging
Call notes, next steps, and stage updates get drafted from the conversation. Your forecast gets more accurate because the data actually lands in the system.
Days 30 & 90
Numbers You Can Take to the Board
We baseline your metrics before we start, then report at day 30 and day 90. Time saved shows up first. Pipeline movement shows up over a quarter.
Who This Is For
This fits if any of these sound familiar
- You run revenue — CRO, VP Sales, RevOps, or founder-led sales — and your GTM stack has more tools than your reps have hours.
- Your CRM, your call recordings, and your board deck all tell different stories.
- You want AI for GTM that shows up in cycle time and win rate, not another dashboard.
- Follow-ups slip, and you can see it in the pipeline.
- Your CRM data is bad because nobody has time to update it after calls.
AI GTM Strategy
Scoped to your team, your stack, and how many components you want. We quote the program, not the rep.
Every engagement includes:
GTM stack audit and integration roadmap
Baseline of your current numbers
Training built on your live pipeline
AI role play on your real objections
Follow-up and proposal workflows
CRM setup so the data lands
Written playbook for the whole team
Day 30 and day 90 reporting
Written plan and price within two business days of the call.
Proof
Revenue leaders who stopped guessing.
Founders and sales leaders who worked with Mark and changed what their teams do.
“Research that used to take me half a day now takes 20 minutes. Competitor analysis, market research, customer interviews - all transformed.”
Strategy Consultant
Management Consulting
10+ hrs/week back
“I finally understand what my engineering team is talking about. More importantly, I can spec out AI features without needing them in every conversation.”
Product Leader
Fintech
Spec-to-build cut 40%
“The prompt engineering framework alone saved me. I was getting mediocre AI outputs for months. Now I get usable first drafts 90% of the time.”
Marketing Director
E-commerce Brand
70% less content time
Who you're working with
An operator who has carried the number.
I've spent 13+ years in B2B sales and GTM, raised $8M+, and ran Recapped — a platform that lived inside deal cycles — for seven years. I know the meetings you're sitting in, the forecast calls you're dreading, and exactly where the hours go. Now I help revenue teams run one synced system instead of five disconnected tools.
Most AI advisors have never carried a number. I'm a sales guy who learned to use AI as a competitive weapon — so every recommendation gets measured against pipeline, not novelty.
13+ yrs in B2B sales & GTM
$8M+ raised
10+ products shipped
7 yrs running a sales platform
Two ways in
Some revenue leaders learn it themselves first. Others bring us straight in for the system. Both work.
Learning this for yourself?
Take the self-paced course first. A lot of revenue leaders do this before they bring us in for the team, so they know what they are buying.
Fixing this for your revenue team?
Book a 30-minute call. Tell us what your team sells and where the system leaks, and you get a written plan in two business days.
Book a Scoping CallWant the tool, not the training?
We also build GTM agents for you
Training teaches your team to use AI. A custom build hands them a tool that already does the work — a deal-intelligence agent, a prospect researcher, a CS copilot wired to your stack. Many teams train first and build second.
See Custom AI Agent DevelopmentAI GTM Strategy FAQs
What it includes, how it fits your stack, and what it costs.
What does an AI GTM strategy engagement include?
Three things, in order. First, a stack audit: we map how deals actually move through your CRM, call recordings, email, and CS tools, and find where time and truth leak out. Second, a written integration and agent roadmap — what gets synced, what gets automated, what gets cut. Third, the rollout: training your team on their live pipeline, and building the agents worth building. You can stop after any stage and keep the documents.
How is this different from buying a GTM AI platform?
A platform is another login. Most revenue teams already own more software than their reps open in a week — the problem is that none of it talks to each other. We start from the stack you have and sync it, instead of selling you a new one. If the roadmap says you should consolidate tools, you will usually end this engagement running fewer than you started with.
Do we have to replace our CRM or rip out our stack?
No. We build around whatever you already run — Salesforce, HubSpot, Pipedrive, or a spreadsheet you refuse to give up. The agent layer reads from and writes to the systems your reps already live in. If a recommendation needs a second tool nobody opens, it will not last, so we do not make it.
Does this include AI sales training for our reps?
Yes — training is the adoption layer of the strategy. The AI sales team training component runs on your live pipeline: pre-call research, AI role play on your real objections, follow-up and proposal workflows, and CRM hygiene that actually lands in the system. Strategy without adoption is a deck; this is how the system gets used.
What does an AI GTM strategy cost?
It is scoped on the call — the price depends on team size, the state of your stack, and how many components you want (strategy only, strategy plus training, or the full build-out). We quote the program, not the rep, and you get a written plan and price within two business days.
How fast do we see results?
We baseline your numbers before we start so the comparison is honest. Time savings show up in the first weeks — research, follow-ups, call notes, and proposals all get faster. Pipeline and cycle-time movement shows up over a quarter, because that is how long your sales cycle takes.
Can you build the agents too, or just plan them?
Both. The roadmap tells you what is worth building; if you want us to build it, we ship working agents — deal intelligence, prospect research, CS copilots — wired to your stack, and you own the code. Many teams run the strategy first and build second, once they know exactly what they want.
Who is this for?
CROs, VPs of Sales, RevOps leaders, and founders still running revenue themselves — teams where the GTM stack grew faster than the process. If your CRM, your call recordings, and your board deck all tell different stories, this engagement was designed for you.
Ready to run one revenue system instead of five tools?
Thirty-minute call. Written plan and price in two business days. If we are not the right fit, we will say so.
Book a Scoping Call