Only 3 spots per quarter

Private Mentorship
for Executives

Build and launch your idea in 30 days with 1:1 guidance. Combining top 1% AI skills with 13+ years of B2B Go-to-Market and Product expertise.

12
Hours 1:1
30
Day Program
18k+
Launch Audience

You've had the idea long enough.

It's been sitting there for months. Maybe years. The internal tool that would save your team hours every week. The product you know should exist. The business you keep meaning to start.

You've bookmarked the tutorials. Researched the tools. Maybe even started—then hit a wall and moved on to something urgent.

You could hire an agency. Get a deliverable. Learn nothing. You could DIY it with YouTube. Watch 50 tutorials. Ship nothing.

Or you could work alongside someone who's done it—ship in 30 days, and walk away with skills that last longer than any deliverable.

The Apprenticeship Model

This isn't coaching where someone tells you what to do. It's not consulting where someone does it for you. It's both—we build your thing together, and you learn the skills to keep building after we're done.

What You Get

A complete system for building and launching—with expert guidance every step

12 Hours Live 1:1

Four 3-hour deep work sessions over 30 days. Screen sharing, co-building, real-time problem solving.

Unlimited Async Support

Slack or Voxer access to me between sessions. Loom video reviews of your work. Never get stuck.

Community Access

Full access to the MasteringAI community. Peer support that continues after our 30 days together.

Launch Promotion

I'll promote your finished product to my 18k+ LinkedIn audience. Built-in distribution for your launch.

GTM Strategy

13+ years of B2B sales and marketing expertise. SMB and Enterprise experience. Go-to-market that works.

AI Mastery

Top 1% Claude Code and AI skills. Learn the exact techniques to keep building on your own.

Bonus: Included With Enrollment

AI Tutor in Every Chapter

Between our live sessions, continue learning with an AI coach that knows the course material inside out. Ask questions, test your knowledge, and apply concepts to your specific situation.

Learn: Ask anything, get instant explanations
Practice: Quiz yourself on key concepts
Train: Apply to your real work challenges
Learn more about the AI Tutor

Learn Mode

Infinite patience, endless explanations

Practice Mode

Test yourself until it sticks

Train Mode

Apply to your specific challenges

Results from Professionals Like You

Michael Mittelman, Enterprise Customer Experience

Last month I was just asking ChatGPT to write emails. Now I've built a client onboarding tool, and my team probably thinks I hired a developer.

VP of Operations

Series B SaaS Startup

Built 3 internal tools in first month
Research that used to take me half a day now takes 20 minutes. Competitor analysis, market research, customer interviews—all transformed.

Strategy Consultant

Management Consulting Firm

10+ hours saved per week
I finally understand what my engineering team is talking about. More importantly, I can now spec out AI features without needing to involve them in every conversation.

Product Manager

Fintech Company

Reduced spec-to-build time by 40%

Angel Olavarria, Founder of Strive Skin

Josh Hein, CEO of Liftoff Sales Training

The prompt engineering framework alone saved me. I was getting mediocre AI outputs for months. Now I get usable first drafts 90% of the time.

Marketing Director

E-commerce Brand

Cut content creation time by 70%

The 30-Day Process

Structured for momentum. Designed to ship.

1
Week 1

Strategy & Foundation

Deep dive into your idea. Define the MVP. Set up the tools. Map out exactly what we're building and why.

Clear product visionTechnical setup completeWeek-by-week roadmap
2
Weeks 2-3

Build Sprint

Hands-on building sessions. You'll see exactly how I approach problems, and learn by doing alongside me.

Core functionality builtReal-time feedbackSkills transfer in action
3
Week 4

Polish & Launch

Final refinements. Launch prep. Go-to-market strategy. Then we ship it—and I promote it to my audience.

Product ready to shipLaunch strategy setDistribution activated
Your Instructor

From idea guy to builder

Mark Fershteyn - AI course instructor and founder of MasteringAI

Mark Fershteyn

CEO of Recapped.io • Former VP of Admissions at App Academy

I've built 20+ businesses and raised $8M+. I was always the “idea guy” who had to rely on engineers, designers, developers. Not anymore. Now I build anything I can imagine with AI—and I'm going to show you how to do the same.

A year ago, I couldn't write a single line of code. Today, I've built over 10 apps—all with AI. I don't teach theory. I teach you to build real things, fast.

20+ businesses built
$8M+ raised
10+ AI apps shipped
Zero coding background

What Could You Build?

Real examples from past projects

Internal Tools

  • Content scraping automation
  • CRM integrations
  • Custom dashboards
  • Workflow automations
Save thousands per month

Products & Apps

  • iOS/Android apps
  • Web applications
  • Chrome extensions
  • SaaS MVPs
Ship to real users

AI Automations

  • Content generation pipelines
  • Data analysis tools
  • Customer support bots
  • Research assistants
Hours back every week

Go-to-Market

  • Landing pages
  • Email sequences
  • Sales playbooks
  • Marketing automation
Launch with confidence

Is This Right For You?

Perfect Fit If:

  • You have a specific idea you want to build
  • You're a founder, exec, or ambitious operator
  • You want hands-on guidance, not just information
  • You can commit 3 hours/week for 4 weeks
  • You want to learn AI skills, not just get deliverables

Not Right If:

  • You just want to learn AI basics (try AI Essentials)
  • You need done-for-you without involvement
  • You don't have a specific project in mind
  • You can't commit to the 30-day timeline

Just need AI fundamentals? Check out AI Essentials →

Training your whole team? Explore Team Training →

3 spots available this quarter

Private Mentorship for Executives

30 days of intensive 1:1 guidance. Build and launch your idea. Learn skills that last.

Everything Included:

12 hours of live 1:1 sessions
Unlimited async support (Slack/Voxer)
Loom video reviews of your work
Full community access
Launch promotion to 18k+ audience
13+ years B2B GTM expertise
Top 1% AI/Claude Code skills
Skills transfer (not just deliverables)
$2,500
One-time investment
Book Free 15-Min Consultation

Let's talk about your idea and see if this is the right fit.

Frequently Asked Questions

Everything you need to know about the Private Mentorship program

What makes this different from other executive coaching programs?

Most coaching programs teach theory. Most consulting delivers finished work without knowledge transfer. This program combines both—we build your actual product together while I transfer the AI and GTM skills you need to keep building on your own. You leave with something shipped AND the expertise to do it again.

Do I need coding experience to participate?

No coding experience required. We use Claude Code and other AI tools that let non-technical founders and executives build real software. I'll teach you exactly how to leverage these tools effectively. Many of my clients have never written a line of code.

What kinds of projects work best for this program?

Internal tools and automations, MVP products, mobile apps, web applications, AI-powered workflows, and go-to-market systems. If you have an idea that could be built in 30 days with focused effort, this program can help you ship it.

How are the 12 hours of 1:1 sessions structured?

Four 3-hour deep work sessions spread across 30 days. Sessions are via video call with screen sharing. We co-build together—you'll see exactly how I approach problems and learn by doing alongside me. Sessions are scheduled based on your availability.

What does async support include?

Between sessions, you get Slack or Voxer access to me for questions and feedback. I also provide Loom video reviews of your work. You're never stuck waiting for the next session—get help when you need it.

How does the launch promotion work?

When your product is ready to ship, I'll promote it to my 18,000+ LinkedIn audience. This gives you built-in distribution for your launch—real users seeing your work on day one.

What if I'm not sure what to build yet?

The free consultation call is designed to help clarify this. We'll discuss your goals, constraints, and ideas to determine if there's a clear project that fits the 30-day format. If you're not ready for this program, I'll recommend alternatives.

Why only 3 spots per quarter?

This is high-touch, intensive work. I limit enrollment to ensure every client gets my full attention and we achieve real results together. Scarcity isn't manufactured—it's the only way to deliver at this level.

Ready to build?

30 days from now, you could have your idea shipped—and the skills to keep building.

Book Free Consultation

Only 3 spots per quarter. Let's see if we're a good fit.